
Seminar for SMEs:Brand-building by using design
A design technology seminar・Brand building of this small Society organized by Tokyo Metropolitan Government will be hold on May 18 in Tokyo Metropolitan Industrial Technology Research Institute. Tokyo Metropolitan Industrial Technology Research Institute・System design research center is opened a new headquarters in Odaiba, Telecom Center station last year, in this center, Workshop and new product development by using design or company branding are carried out especially for small and medium sized enterprises.
Theme of this time is “-Brand building-of this small Society”. We’re honored to have this opportunity to be given this lecture by design director Mr. Kiriyama, he will present design direction for SMEs in Toyama and even brand development case in oversea like Milan. Moreover, another lecture for SMEs, management support to take advantage of business opportunities and brand design will be presented by Mr. Itoh, SMEC.
Lecturer:
Toshiki
Kiriyama
Truck, Inc. Representative/ Design Director
(Toyama design center Design director-concurrent post)
http://www.trunk-design.jp/
http://www.japandesign.ne.jp/HTM/DCG/CURATOR/
Takeshi Itoh
H.A.L. Inc. SMEC
Through varieties of experience in entertainment, printing, IT and temporary staffing, presently he works as a SMEC to support business expansion of SMEs, also the planning and development of business model, financing and take advantage of performance of IPO. Specialty, he gave his assistance to promote management innovation, which based on discovery the “business opportunities” on axis of customers’ satisfaction acquiring, pull out the strengths of existing business and even owner themselves.
http://www.hal-j.co.jp/
※How to Apply
http://www.iri-tokyo.jp/seminar/h24/120518brand.html
Contact:
Tokyo Metropolitan Industrial Technology Research Institute
Technology Management Support Office
TEL: 03-5530-2308


